We've all heard about the gig economy, the world of self-employed freelancers, digital nomads, and other independent workers. What most people don't realize is that this tidal wave of change has implications beyond the workforce to the very way that we generate and spend our money.
Managing freelancers for superior marketing campaign results becomes more important than ever as the working world continues to veer away from traditional office models. In a distributed environment where collaborating with coworkers is the norm, freelancers need to be well-equipped with new tech and services to manage their work effectively.
For instance, the new remote work-friendly spaces being built for Silicon Valley startups and corporations are designed with open doors and collaboration in mind, as opposed to isolation. Some companies are even taking things a step further, like GRid70, an experimental workspace in San Francisco designed to encourage serendipity by making it easy for disparate residents to connect with each other and collaborate on projects that would not have happened otherwise.
The workspace also provides a collaborative workspace with a wide variety of meeting rooms and conference tables that can be booked through an online platform. These virtual meeting spaces help alleviate the problem of finding a quiet place to work, and the company says that these collaboration-friendly environments are the future of business. As more employees become freelancers or part-time contractors, and as more companies start hiring freelancers to complete project- specific tasks, the need for new and innovative ways of collaborating remotely will only continue to grow.
As a result, the tools and technology that freelancers use to manage their work is evolving rapidly. These new technologies and businesses make it easier than ever for contract workers to stay organized, productive, and motivated in their remote jobs.
In addition to the perks mentioned above, there are a few other tricks that freelancers can use to get their work done effectively. First, it's important to communicate clearly with your freelancers about the project and what you expect from them. This will ensure that there are no misunderstandings about the scope of the work and what your role is as their manager.
Another way that freelancers can stay motivated is by maintaining a strong social connection with the people they work with. While it may not be as team-centric as a regular job, freelancers can still find a level of interaction with other people in their field by maintaining a strong presence on social media and by chatting with each other via video chat on a daily basis.
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Check out my recent post on hiring the best freelancers around the globe.
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Patrick Norris is a full time resident of Kanab, Utah, having moved during the Covid Pandemic. Upon arriving, he quickly realized what a beautiful tourist destination it was, right in the heart of Zion National Park Bryce Canyon, Lake Powell and the north Rim of the Grand Canyon.
He saw that people had come from all over to escape the pandemic restrictions and that many were actually working to grow online businesses in order to escape their corporate work back home, wherever home had been. So in the spare time of his full time construction job, he decided to start a marketing venture offering online tools for others looking to ditch their normal jobs in order to start and grow an online presence.
Patrick Norris
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